Breeder's Perspective on Motherhood: Insights Through the Lens of Nature
In the heart of the floriculture industry, Danziger stands out as a global leader, known for its innovative and high-quality Chrysanthemum varieties. Eliana Díaz, Commercial Manager at Danziger, shares her personal fondness for the Almendra™ and Romancero™ series, praising their consistent growth and strong stems.
Díaz offers valuable advice to new growers, encouraging them to utilise Danziger's support and follow the growing guidelines provided for optimal results. She also suggests taking advantage of the series structure for simpler planning and scaling up.
Danziger operates more than 100 hectares of production facilities worldwide, employing over 3,000 people. Díaz expresses her love for working at Danziger, describing it as a place that encourages personal and professional growth, and where nature and purpose are valued.
The company's commitment to quality is evident in its breeding practices. Danziger actively seeks customer feedback and uses it to improve their varieties and products. If a variety doesn't meet expectations, Danziger is not afraid to remove it from the market to maintain quality.
Danziger's Chrysanthemums are praised for their excellent transport durability, uniformity in flowering time, and stem strength. They are known for their disease resistance, vibrant colors, and long vase life. One of the standout varieties is the Amor™ series, particularly the Amor™ Crimson, which is admired for its vibrant color and fresh, green center.
The selection process for new chrysanthemum varieties at Danziger is rigorous, with only about 60 making it to the spotlight at the Open Days. This methodical and innovative breeding approach allows Danziger to introduce varieties that consistently attract attention for both aesthetics and performance.
Danziger's collections align with current market trends for soft pastels, warm tones, and romantic shapes. The company's offerings extend beyond Chrysanthemums, including Gypsophila, Scabiosa, Limonium, and more.
For those interested in Danziger's offerings, they are invited to attend the Blooming Week in Colombia from 25 to 29 August and Proflora from 1-3 October 2025. Danziger was founded in 1953 by Ernest and Zehava Danziger and has grown into a global leader in floriculture with advanced breeding programs in Israel, Guatemala, Kenya, Ecuador, and Colombia.
One of the latest additions to Danziger's collection is Greenpop™, a bright green variety that is ahead of the trend. This unique and eye-catching variety adds a fresh twist to Danziger's already impressive range of Chrysanthemums. With its vibrant and long-lasting colors, large, voluminous flower heads, and innovative development, Danziger's Chrysanthemums remain a notable and desirable choice in the market.
- In the floriculture industry, Danziger is globally recognized for its innovative and high-quality Chrysanthemum varieties, such as the Almendra™ and Romancero™ series.
- Eliana Díaz, Commercial Manager at Danziger, offers valuable advice to new growers, emphasizing the importance of utilizing Danziger's support and following the growing guidelines for optimal results.
- Danziger's commitment to quality is evident in its breeding practices, with the company actively seeking feedback from customers to improve its varieties and products, and removing any that do not meet expectations.
- The company's Chrysanthemums are well-renowned for their excellent transport durability, uniformity in flowering time, and stem strength, along with their disease resistance, vibrant colors, and long vase life.
- One of the standout varieties is the Amor™ series, particularly the Amor™ Crimson, which is admired for its vibrant color and fresh, green center.
- Danziger's collections, which also include Gypsophila, Scabiosa, Limonium, and more, align with current market trends for soft pastels, warm tones, and romantic shapes.
- Those interested in Danziger's offerings are invited to attend the Blooming Week in Colombia from 25 to 29 August and Proflora from 1-3 October 2025, showcasing the company's global presence and advanced breeding programs in various locations.
